My second talk on storytelling in soccer at SXSW is on Saturday, March 11. And, for me at least, it will be special. Here's the backstory. (Note to self, uses less Ss)
All tagged SXSW
My reflections on SXSWSports including Ronda Rousey, Odell Beckham Jr, Vernon Davis, Sanya Richards-Ross and how they connect to their audiences directly... and monetize their 'brand'.