One of the issues that has dogged the emergence of esports is the very word sports in its name. The uninitiated want to bracket this new phenomenon as a virtual version of more traditional competition when entertainment is a better bracket. However, for now, it still tends to be shown on sports channels and reported in sports sections.
Then there is the question of best practice, development and governance. Although game publishers hold the power, there is a crucial role for national bodies. That is why Chester King set-up the British Esports Association in 2016.
In this podcast, we look at the myths surrounding the industry, the important social and psychological benefits of esports, why key institutions have recognised its usefulness and how UK business has not.